First Time Visiting?

Explore Our Many Taste the Tradition Programs

Taste the Tradition hosts a number of ongoing New Mexico based programs.

These exciting programs involve marketing, licensing, logos, retail, and advertising!

Find out more by clicking here


The Taste the Tradition Chef Ambassador Program

The “NEW MEXICO- Taste the Tradition® Chef Ambassador” program will feature prominent New Mexico-based chefs that are interested in promoting New Mexico agricultural and locally grown and made food. Any chef, sous chef, or pasty chef currently employed in New Mexico that has been active in the food service industry for the past three consecutive years is welcome to apply. If you’re interested in promoting locally grown food and the New Mexico agriculture industry, click here for more information.

Recipe: Traditional Chile Rellenos

A traditional green chile relleno recipe from New Mexico! We guarantee you won’t regret making these.

You can find recipe videos like this one and more at our YouTube channel by clicking this link, or the youtube icon below!

Here's our latest commercial!

Look for the New Mexico- “Taste the Tradition”/”Grown with Tradition” logos to find locally grown and made agricultural products. Support New Mexico agriculture and business by shopping local!